Bobo Blazer & Co.
Identity
Visual identity for Bobo Blazer & Co., a men's fashion brand formed in London, 2016. I was commissioned to create its brand identity with the aim of positioning the company as a fashion reference in the male target audience.
The design is inspired in today's modern and minimal trends and it is complemented by a monochrome colour palette, that keeps its simple and elegant line.
Bobo's Blazer & Co. logotype is applied to business cards, tags, packaging and any marketing materials. Its brand identity treatment is straightforward with a consistency built around the geometric sans serif characters.